Performance of Sales Representatives for the Year…….

Name:
…………………..:
Qualifications:
Joined Company on:

SECTION I

(A) Sales Performance for the year

Product wise  %	Product wise   %	Product wise     %	
Target - Achievement  + / -	Target Achievement  + / -	Target - Achievement + / -	

1st Quarter
2nd Quarter
3rd Quarter
4th Quarter
Overall Target
Comments 				Proposed steps for improvement

SECTION II

	        1	          2	          3	             4	
Planning and Organising Work	An extremely able organiser  ability, Always well planned in his approach to work	Good organising can plan ahead	Not a good organiser on the whole	Disorganised Not sure as to what to do next.	
Product Knowledge	Has exceptional range and depth of product knowledge	Product knowledge good but occasionally needs help	Fair Knowledge, but still some gaps	Has a lot to learn about products. Needs frequent attention	
Ability to Communicate	Excellent command of language clear and concise in both oral/written communication	Can express himself well with few mistakes	Adequate ability in making himself understood	Cannot express himself clearly. Difficult to understand	
Personal Contacts 	Highly successful in his contacts with doctors, chemists, distributors and others	Actively stimulates good will for company.	On occasions unsatisfactory in his outside contacts.	Cannot inspire confidence, tactless while dealing with others.	
Energy and Application	Exceptionally keen and energetic. Always works hard	A good industrious worker	Usually works hard, but could apply himself better	Easily distracted Not enough attention is paid to the job.	
Judgment 	Very courageous in his decision as he can always and evaluate date objectively.	Consciously tries to learn from his mistakes.	Seldom sure about the effect of his actions	A poor decision maker	
Dependability Compliance with Promotion Plan	Thoroughly reliable on all assignments exceptionally trust to worth	Requires very little follow up. Uses good Judgment	Generally dependable.	Should be checked frequently Needs close supervision	
Attitude	Excellent Attitude. A splendid influence. Sets good example.	Enthusiastic and takes interests in the job	Questionable attitude.	Does not have a right attitude. An adverse influence on others. 	

SECTION III

1. General Comments : (Steps suggested for improvement of any of the shortcomings)

2. Training needs: What training do you recommend.

3. Transfer: Do you recommend a transfer.  If so where and why

COMMENTS                            Regional manager			Zonal Sales Manager

*